Receipt Insanity
Number of items purchased: 2. Number of inches of sales receipt: 21. Almost two feet of paper. This receipt from Lowe’s had to be folded 8 times to fit in my wallet. These days a receipt is much more than a simple record of purchase–it’s a marketing tool. Below the purchase total is:
- Feedback instructions (www.lowes.com/feedback)
- Store code information
- Guaranteed low price messaging
- Contest to win a $2,500 gift card
- Personal shopper ID number
Don’t forget the flip-side of the receipt. Here we have the return policy. Repeated five times. Keep reading to see all 21 inches!



Steve
Tuesday, July 24, 2007
Alright, Sir, can I have your phone number, area code first?
Tommy
Thursday, July 26, 2007
I bought a lawn mower blade at Sears that’s about as long as that Lowe’s receipt. Sears gave me an 18-inch receipt for that lone item. What gives?